İcat Çıkarmaktan Neden Korkuyoruz? | Ayşen Zamanpur | TEDxmersin
In this TEDx Talks video, Ayşen Zamanpur, founder of Silk and Cashmere, shares her journey of consistently challenging norms and facing resistance for her innovative ideas. From opening her first Benetton store to establishing a global luxury...
Video Snippets
İcat Çıkarmaktan Neden Korkuyoruz? | Ayşen Zamanpur | TEDxmersin
In this TEDx Talks video, Ayşen Zamanpur, founder of Silk and Cashmere, shares her journey of consistently challenging norms and facing resistance for her innovative ideas. From opening her first Benetton store to establishing a global luxury brand, investing in e-commerce, and advocating for inclusive language like 'iş insanı' (business person), every significant step was initially met with doubt. Zamanpur explains that this resistance often stems from a biological human tendency to fear change. She passionately encourages viewers to embrace 'inventing' and stepping outside their comfort zones, asserting that the greatest risk in life is to take no risks at all.
https://youtube.com/watch?v=URGuiVawtQQ