How To Get Your First Users
Y Combinator's Ankit Gupta introduces the 'Minimum Evolvable Product' (MEP) playbook, urging founders to build adaptable products for their initial users. The video explains that finding first customers is a search for 'true believers' or those with...
Video Snippets
How To Get Your First Users
Y Combinator's Ankit Gupta introduces the 'Minimum Evolvable Product' (MEP) playbook, urging founders to build adaptable products for their initial users. The video explains that finding first customers is a search for 'true believers' or those with burning problems, rather than a persuasion challenge. It emphasizes charging early for sharper feedback, using targeted outreach, and launching fast. Viewers will learn how early users don't just provide feedback but critically steer product evolution, as demonstrated by the Tesla Roadster case study. The MEP approach encourages continuous experimentation and embracing change, making the product's initial state less about perfection and more about survival and adaptation.
https://youtube.com/watch?v=0kARDVL2nZg